Style X Music Showcase

Jessie Rose Trip

Last night we presented the Style X Music Showcase event in Austin, Texas where five cutting edge bands wowed a full house at The Driskill Hotel’s posh Victorian Room.

Guests danced the night away to up-and-coming music acts including Electric Wire Hustle, Love Inks, Letting Up Despite Great Faults, Jessie Rose Trip, B. Bravo and Niki and The Dove.

Even though the bands all boast diverse music styles, all have a unique knack for fashion – which we always love to see for any performer.

This Charming Charlie and Style X partnership has got festival-goers buzzing!

Charlie Chanaratsopon, Charming Charlie founder and CEO, even dropped by to join in on the fun (see the picture with him and our bedazzled mannequins to the left).

 

 

 

 

 

For more from Charming Charlie during SXSW, follow us on Facebook, Twitter and right here on The Charm Chronicles!

Plus, if you haven’t heard already, we just launched a contest exclusively for our Facebook fans! Enter for your chance to Win the Runway, plus, vote for your favorite jewelry design! For all the details visit http://www.charmingcharlie.com/stylex

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We Brought the Sunshine to a Rainy Day

The rain didn’t dampen the spirits of our customers during the first day of the partnership between Charming Charlie and Coolhaus.

SXSW attendees dropped by our specially decorated truck to forget the chilly weather by eating our delicious ice cream sammies and pick up Charming Charlie goodies.

There are still two days left to stop by and get  ice cream and walk away with some fancy fashion. Our Coolhaus truck will be back tomorrow on the corner of 5th and Colorado between 10:30am and 3:30pm.

Stop by, pick up a delicious ice cream sandwich and stand a chance of walking away with some of the hottest fashion accessories at the festival! From now until March 12, when you stop by our Coolhaus truck, you’ll be able to receive a complimentary Charming Charlie accessory when you tweet to @Charm_Charlie and use our hashtag #SXSWxCC! Want ice cream? Just follow us on Twitter at @Charm_Charlie! Our team will be on hand making sure attendees take home some of the hottest fashion items, like our gold bracelet and turquoise and gold dangly earrings.

For more from Charming Charlie during SXSW, follow us on Facebook, Twitter and right here! Stay tuned for updates from Coolhaus via their main Twitter channel as well as their local Austin channel – www.Twitter.com/Coohaus and www.Twitter.com/CoolhausATX

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We All Scream for Ice Cream with Charming Charlie and Coolhaus at SXSW

Although it’s raining at SXSW, we here at Charming Charlie just can’t get our minds off ice cream.

So, it’s fitting that we’ve teamed up with coolest ice cream truck in Austin, Texas to give our customers something to remember from the conference. We’re proud to be partnering with Coolhaus – the ice cream truck that is taking America by storm!

Formed by two friends, this homegrown business offers the tastiest range of ice cream sandwiches, all made with all natural products.

For three days we’re making sure SXSW attendees not only enjoy sweet treats, but also walk away with awesome fashion too!

From March 10 – 12, when you stop by our Coolhaus truck, you’ll be able to receive a complimentary Charming Charlie accessory when you tweet to @Charm_Charlie and use our hashtag #SXSWxCC! Want ice cream? Just follow us on Twitter at @Charm_Charlie! Our team will be on hand making sure attendees take home some of the hottest fashion items, like our gold bracelet and turquoise and gold dangly earrings.

For more from Charming Charlie during SXSW, follow us on Facebook, Twitter and right here! Stay tuned for updates from Coolhaus via their main Twitter channel as well as their local Austin channel – www.Twitter.com/Coohaus and www.Twitter.com/CoolhausATX

ABOUT COOLHAUS:

Coolhaus is the brainchild of long term Los Angelino pals Natasha and Freya who started baking cookies and making ice cream in Freya’s mom’s kitchen in 2008.

Realizing their creations were a hit, they decided to take their ice creams on the road throughout Los Angeles.

Coolhaus’ first debuted during the Coachella Valley Music Festival in April 2009. And by the time they came back to LA, they already had a loyal following!

Natasha and Freya are dedicated to creating a quality product in the most sustainable way. Every Coolhaus Ice Cream Sandwich is all-natural, handmade and organic whenever possible. The dairy they use is sustainably produced and free of artificial growth hormones. They use local and seasonal farmer’s market fresh ingredients.

And their treats are eco-friendly too. Every ice cream sandwich is wrapped in a customizable, edible wrapper that is all-natural and calorie-free.

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Top Marks for this Style X Partnership: College Fashionista + Charming Charlie Style X

Every girl dreams of walking into a store full of trendy accessories, and picking out whatever she wants to take home.

Well, we made that dream a reality for one of our favorite blogs, College Fashionista!

Charming Charlie is teaming up with College Fashionista for SXSW and Style X to bring you all that is fashionable, stylish and chic.

College Fashionista is the online destination for those who are passionate about the latest fashion styles and trends across college campuses around the world. These gals showcase their best looks for others to gain inspiration.

Founder Amy Levin is sending four of her Style Gurus to our local Charming Charlie store in Austin, TX to shop and prep for their fun week at SXSW. These Style Gurus will accessorize with Charming Charlie products at SXSW all week, and we can’t wait to see how they’ll wear us. For this week, these Style Gurus will be posting their looks and picks on CollegeFashionista.com. Keep up with their whereabouts via Facebook and Twitter.

ABOUT COLLEGE FASHIONSITA:

Amy’s passion for fashion really took off at her senior year at Indiana University in 2009. She felt that the newest fashion influencers were more accessible than ever as those visionaries were her classmates.

Using her drive and natural flare for fitting stylish words with stylish ideas she showcased college fashion trends for those living it. That is how CollegeFashionista.com was born.

In a short time Amy’s vision has become a revelation with college students across the world browsing her captivating posts. She has a team of columnists giving different perspectives on fashion, trends and life at university.

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Charming Charlie Goes to STYLE X

On March 16 and 17, musicians will walk the runway at the SXSW® STYLE X conference in Austin, TX – where emerging fashion from around the world is showcased. We’re excited to be a part of this event and we want you to experience it too! Here’s the scoop:

STYLE X overlaps with the SXSW music conference, so musicians are hand selected to be models. Different fashion companies sponsor the event and have their items showcased on the runway. Charming Charlie is the official fashion accessories sponsor! Yay! Look for a future post that shows you the collection we’ve hand selected.

We also get to have a booth and we will be doing all kinds of fun things! We’ll be partnering with Smilebooth, where attendees will be able to take photos and create their own digital postcard souvenir from Style X.

We are also going to be decorating our booth with accessories of course, but art made out of Charming Charlie jewelry. Take a sneak peak below.

Styled by Holly Smith for Charming Charlie

Badge holders will be eligible to get a surprise from Charming Charlie as well, so please stop by our Style X booth.

Can’t make it to the event? No worries! We are going to keep you connected and have you enter to win the runway!

Follow along on Facebook and Twitter and our blog for the latest details on our whereabouts at SXSW!

Visit charmingcharlie.com/stylex and our Facebook tab to enter to win the runway, vote for your favorite jewelry design, listen to tunes from SXSW, keep up with daily blog posts, photos and more!

SXSW Style X
Austin Convention Center
March 16-17, 2012
Noon – 8pm
Location: Booth #219,221,223,225,227 (located next to American Apparel)

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Rings, Necklaces, Bracelets… Oh My!

In preparation for Style X, the Charming Charlie team hand-selected a collection of accessories to feature on the runway ☺. We are really excited about this collection. Stop by our booth at Style X to register to win a piece or if you are not attending, you can register to win online on Facebook.

SXSW Style X
Austin Convention Center
March 16-17, 2012
Noon – 8pm
Location: Booth #219,221,223,225,227 (located next to American Apparel)

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Meet the Designers Behind the Jewelry

Here at Charming Charlie, we’re always on the hunt for fun and fabulous jewelry. We’re teaming up with three fabulous independent jewelry designers, who have designed three pieces for you to vote on. The piece that gets the most votes will be sold at Charming Charlie! You can vote in two places on our SXSW® Style X Facebook tab and on www.charmingcharlie.com/stylex (one vote a day for each piece). The piece that has the most cumulative votes by March 18* will win! Meet the designers behind their pieces…

Erica Gillum is a popular jewelry designer hand crafting her designs in Houston, Texas. Her travels around the world have ignited a passion for creativity and style that appeals to all. While she enjoys using natural materials with raw stones and crystals, Erica Gillum Jewelry has a variety of selections from affordable and trendy bracelets to signature collection high-end cuffs and pendants.

With a background in the arts, natural talent and artistic vision Emili Adame started designing shoes for KEDS after they discovered her semi precious jewelry line in 2009. Bands and celebrities alike all over the world wear Emili’s shoe line. Emili will launch her own clothing line Emili Adame´ in 2012.

Kristen Kramlich has tried her hand at all kinds of design from fashion to painting and beyond, but it wasn’t until she experimented with metal and fire did she find her true passion – jewelry design! Kramlich is inspired by Japanese street fashion, Victorian fashion design and her 80’s childhood.

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